Since its introduction in 1999, the Ice Cube Collection has continued to reinvent its modern aesthetic inspired by tiny blocks of ice. The cube, a symbol of perfection and an almost miraculous geometry, is a source of inspiration in all creative fields. With the choice of this figure, the Ice Cube collection dares to play with its singular nature, its groundbreaking image and the infinite flashes of light that reflect its many facets. Minimalist Elegance.